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Apr 2, 2012

Airtel digital TV (HD) bags ‘Product of the year 2012’ Award

IN · · 2 comments
Press Release:

New Delhi, April 2nd, 2012: Airtel digital TV (HD), the DTH service by Bharti Airtel has been recognized as ‘Product of the year 2012’, following an independent survey conducted by the leading research firm, AC Nielsen. Product of the year is an internationally recognized standard that celebrates, champions and rewards the best innovations in retail basis feedback of consumers.

Commenting on the accolade, Mr. Shashi Arora, CEO- DTH/ Media, Bharti Airtel, said, “We are honored to have received this recognition. For us, at Airtel, the genesis of all our innovations lies in the requirements of our customers. Therefore, this accolade is truly a fitting endorsement of our customer centric approach. It is also an acknowledgement of the hard work put in by our team since the launch of Airtel digital TV in India. Rest assured, we will continue to raise the bar for offering the best in digital TV for our stakeholders”.

To participate, companies have to first nominate the product which is subsequently funneled down by a panel of eminent citizens and very senior media people. The shortlisted names are put through an independent and 100% Face to Face consumer survey conducted by Nielsen across 30,000 respondents in 36 markets

About Airtel digital TV

Airtel digital TV – the DTH service from Bharti Airtel – has over 7.1 million customers and is one of the leading national level DTH service in the country which offers its customers MPEG 4 with DVBS 2 – currently the most advanced digital broadcasting technologies available in the world after HD broadcasting. Additionally, Airtel digital TV was the first to bring many firsts to the DTH segment in India including a Universal Remote which operates both the Set Top Box and TV set, as well as several unique Interactive Applications. Airtel digital TV recorder was the first to offer the capability to record live television, anytime, anywhere. Airtel has the highest number of Asli HD channels in its portfolio. All this is backed by 24x7 customer care. Airtel digital TV launched its services in October 2008.

About Bharti Airtel Limited

Bharti Airtel Limited is a leading integrated telecommunications company with operations in 19 countries across Asia and Africa. Headquartered in New Delhi, India the company ranks amongst the top 5 mobile service providers globally in terms of subscribers. In India, the company's product offerings include 2G & 3G mobile services, fixed line, high speed broadband through DSL, IPTV, DTH, enterprise services including national & international long distance services to carriers. In the rest of the geographies, it offers 2G & 3G mobile services. Bharti Airtel had over 244 million customers across its operations at the end of January 2012. To know more please visit, www.airtel.com


  1. Airtel Digital tv is engaging in massive fraud. I smsed BUY to 54325 to get details of the connection. One executive called and after discussion paid Rs 999 for the connection. She gave me a transaction ID and said customer ID will be smsed in a couple hours. I never received it nor any serial code or activation code. Connection has not been given and it is now close to 2 weeks. Their customer service is so bad...they say they will take complaint but put you on hold and cut the call. Complaints are closed without taking action. When I call they ask for customer ID and I tell them I never received it. After 15 such calls I have thoroughly given up. They have absolutely no record of me paying the money but my credit card has been charged for the amount and I have transaction ID that they gave. I submit my complaint at consumer court i.e. http://www.consumercourt.in/direct-home-dth/12306-worst-airtel-dth-services.html and then mails to digitaltv@airtel.in are never replied even I have contacted to the Nodal officer. This is a complete nightmare and I never expected this from Airtel. All in all they have cheated me of Rs 999 and they are not going to give connection. This is the most pathetic customer service experience I have had in my life. My sincere advise to anyone reading this, please please dont go for Airtel Digital tv.

    Dear Sir/Madam
    I am receiving continually mail from Rediffmail that I have won lottery, due to this I have given party to my friends and my parents are very happy, but after searching on internet I found the same mail mentioned in the Consumer Court website : http://www.consumercourt.in/suggestions-feedback/37791-google-corporation-rediffmail-lottery.html please confirm that is this a true mail.

    Waiting for urgent response.

  2. Thanks for your comment and interest about the post on Business News This Week. The report is based on a press release, however your is personal case, which could be sorted out with the company directly.