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Mar 18, 2013

Britannia - The Best FMCG Company

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fmcg companiesIn the year 1892, a biscuit company was started in a house in Kolkata with an initial investment of Rs. 295.

It is the same company we all know today as Britannia. In the year 1975, the Britannia Biscuit Company took over the distribution of biscuits from Parry's.

In the next public issue of 1978, Indian shareholding crossed 60%. The following year, Britannia Biscuit Company was renamed as Britannia Industries Limited (BIL).

In 1983 four years later, Britannia crossed the Rs. 100 crores revenue mark.

Britannia is one of India's biggest brands of the country and leading fmcg companies in India. In 2002, Britannia's New Business Division, formed a joint venture with Fonterra, the world's second largest Dairy Company, and as a result Britannia New Zealand Foods Pvt. Ltd. was born.

Financial Performance:

Profit from operations increased from Rs. 1,248 MM to Rs. 1,794 MM. Company added Rs. 8,194 MM to the gross sales, which grew 23.9%. Earnings per Share was Rs.12.16

Britannia Industries on Monday posted a 22.6% increase in net profit for the fourth quarter ended March. The company's net profit for the quarter stood at R53.03 crore against R43.25 crore in the corresponding period last year.


  • Britannia, was rated by Forbes Global, as 'One amongst the Top 200 Small Companies of the World'.

  • The Economic Times recognized Britannia as India's 2nd Most Trusted Brand.

  • IMC Ramakrishna Bajaj National Quality Award 2011 was awarded to Britannia Industries Limited.

  • The Modern Trade team of Britannia was honored with Winner-BEST BAKERY SUPPLIER award for 2011-12.

  • Britannia was awarded the Global Performance Excellence Award (GPEA) by Asia Pacific Quality Organization (APQO)

  • Britannia won "Best in Class" award, an international recognition for its manufacturing units and the overall processes of performance excellence adopted by the company. It is the only Indian food and manufacturing company to receive this award

  • Britannia was presented the Master Brand 2010 Award by CMO Council in November 2010.
  • Rotary Club of Chennai awarded CSR Award to Britannia in November, for its work in nutrition.

Britannia received the Most Respected Company Award 2011 from Business world.
Bourbon received the Most Popular Confectionery Product Preferred by Youth (Biscuit) Award.
BRITANNIA was honored with `creative hr practices award' by Employer Branding Institute, India.
In 2012, IMCRBNQA (Indian Merchant Chambers Ramakrishna Bajaj National Quality Award) gave away, the Manufacturing Performance Excellence Trophy a National Quality Award for the 2010 cycle, for Britannia Corporate Office, Britannia Industries Ltd. And Sunandram Foods Pvt Ltd.


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