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Apr 9, 2014

The Magic of Disney Junior Spreads To Tata Sky and Airtel Digital Tv

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Disney Junior
Disney Junior, the globally acclaimed entertainment destination designed especially for the youngest members of the family, their parents and caregivers, will now be available on two of India’s leading Direct-to-Home (DTH) platforms – Tata Sky and Airtel digital TV. The channel which showcases both classic and new Disney characters, will now reach out to all the viewers of Tata Sky and Airtel digital TV with the same magical storytelling with a heart that generations of Disney fans have come to know and love.

“Disney Junior is an engaging, learning-focused and unique Disney destination with elements that encourage early childhood development, wrapped in strong emotionally connected storytelling. Over the past year, we have been committed to bringing wonderful stories through shows such as ‘Mickey Mouse Clubhouse’, ‘Jake and the Never Land Pirates’, along with recent additions such as “Sofia The First” and “Sheriff Callie’s Wild West”. These shows have not only been the hallmark of the Disney experience but have also served as a learning and development tool for our young viewers. We are very happy to bring Disney Junior to the Tata Sky and Airtel digital TV viewers”, said Nikhil Gandhi, Vice President and Head of Revenue, Media Networks, Disney India

Disney Junior fulfills the parents' expectations, blending unparalleled storytelling and beloved characters with learning components that encourage social and emotional development as well as cognitive skills. It’s globally acclaimed stories help develop skills such as early math and language as well as healthy eating and lifestyles along with building emotional connections with the iconic as well as new characters which form the most ‘fun’ aspect of growing up.

The original series include ‘Jake and the Never Land Pirates’, ‘Doc McStuffins’, ‘Mickey Mouse Clubhouse’, ‘A Poem Is…’, ‘Handy Manny,’ ‘Little Einsteins’, “Special Agent Oso” along with interesting episodes of ‘Sofia the First’ and ‘Jake and the Never land Pirates’ in the Magical Monday block and recent additions such ‘Sheriff Callie’s Wild West’

The channel recently announced the availability of Disney Junior's most popular iOS apps, "Jake's Never Land Pirate School," developed internationally on Android devices in Google Play and for Kindle tablets in the Amazon Appstore. Using "Jake's Never Land Pirate School" App, kids can become completely immersed in Never Land, completing pirate-themed challenges such as Sailing, Pirate Band, Map & Spyglasses and Pixie Dust. The app also enables fans to capture or import a photo to create a personalized pirate face, and the Pirate School Captain's Log tracks class levels completed and Badges of Honor earned so that kids can earn their official Pirate Certificate. The "Jake's Never Land Pirate School" App is $2.99.

Disney Junior continues to be available across other leading DTH and digital players in India.

About Disney Junior:

Disney Junior reflects the emotional connection generations of consumers have to Disney storytelling and Disney characters, both classic and contemporary. Disney Junior's programming invites parents, grandparents and caregivers to join children in the Disney experience of magical, musical and heartfelt stories and characters, while incorporating specific learning and development themes designed for kids age 2-7. Disney Junior's animated and live action series blend Disney's unparalleled storytelling and characters kids love deeply with learning, including early math, language skills, healthy eating and lifestyles, and social skills.


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