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Nov 18, 2014

Anant Fresh will play a major role to organize the retail industry in Haryana

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Anant Fresh will play a major role to organize the retail industry in Haryana and to provide quality goods at affordable price at doorstep.
  •  Anant Fresh will invest Rs.100 cores in next 3 years and generate employment for more then 2000 people.
  •  Anant Fresh is delivering all the daily use goods at the door step of consumer on a single call or email order, Services has already started in entire district of Sonipat, will capture other cities very soon.
  •  B2B wholesale retailing by Anant Fresh provides a easy and comfortable solution to all the shopkeeper (Kirana store) of Haryna, which saves times and money, covering more than 200 shops every day.
Haryana: Haryana’s own retail company, Anant Fresh Pvt. Ltd has started its successful operation in the region and launched its first super market store at Kundali and also started e-commerce (online shopping) services for the customers.

Beside this company has also started its wholesale retailing concept in nearby area of Sonipat and delivering products to more than 200 kirana stores on daily basis, said Anant Fresh Managing Director Mr. Manoj Kumar Khatri in a press conference held at Hotel Bulbul, Sonipat, Haryana.

I belong to a village of Haryana and born and brought here and worked with no of multinational companies in India and other countries. I found there is a very big opportunity for the organized retail market in the region. Not only young generation but also other people also wants quality and branded products to use but there is not a easy accessibility of such stores or services in Haryana which can deliver the product of their choice.
Anant Fresh Managing Director Mr. Manoj Kumar Khatri
As last one decade states scenario has changed, consumer behavior, buying habits, preferences are changing day by day so we at Anant Fresh wants to full the modern and cultural requirement of the people and give easy and comfortable solution in their style and taste.

We have launched a complete shopping solution for the common people and also for the shopkeeper at Anant Fresh, starting with the physical shopping with store, virtual shopping with phone and website and wholesale shopping with our B2B retailing concept. With the use of latest technology, inventory management, modern warehouse and logistic system we are trying to give a international standard shopping experience to the customers, added Mr. Manoj Khatri.

Talking about the expansion plan he said said “In first stage our focus is Haryana and will open 10 more retail stores in the region by end of this financial year. Some of the stores would be company owned and some would be franchise in the areas like Panipat, Hisar, Kurushetra, Sirsa, Bhadurgarh, Rohatak, Gurgaon, Rewari, Jeend, Faridabad, Palwal etc. And will provide shopping and home delivery services to the entire state very soon, even the rural area as well. We are also planning to add fashion garment and lifestyle accessories, fresh vegetables and households goods in our bucket in next few months.


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