OLX Celebrates Successful 2014 with Release of New, Year-End Metrics

OLX Celebrates Successful 2014 with Release of New, Year-End Metrics

NEW YORK & BUENOS AIRES, Argentina- -OLX, the top online classifieds platform focused on emerging markets, today marked a successful 2014 with the release of new, year-end metrics illustrating the company’s recent growth. With this year’s expansion into 11 new countries across Southeast Asia and Europe, OLX now has a strong presence in more than 40 countries. In October, OLX also surpassed 200 million active monthly users worldwide. In 2014, these users posted 262 million listings to OLX’s platform, more than four and a half times 2013’s total postings. The company also released a video online today detailing its 2014 success; it can be viewed here.

Widely considered an innovator in the global online classifieds sector, OLX continued to enhance its fast, easy and accessible user experience, particularly on mobile, in 2014. In August, OLX released a streamlined app for Android devices, optimized for slower mobile connections common in emerging markets where OLX operates. In November, the company partnered with Facebook to offer access to online classifieds free of data charges through the Internet.org mobile app, beginning in Tanzania and Kenya, with plans to expand the partnership in other regions.

“2014 was OLX’s most successful year to date,” said OLX cofounder and Americas CEO Alec Oxenford. “Few Internet companies have enjoyed the type of growth that OLX has undergone recently. We are scaling globally and rapidly, introducing the benefits of online classifieds to the emerging world just as we set out to do when OLX first launched in 2006. We are helping people improve their lives and their local communities on a tremendous scale.”

The metrics released today revealed that in 2014, OLX hosted listings for:

• 21 million jobs
• 20 million homes for sale and rent
• 30 million cars
• 35 million mobile phones

Read the rest of this entry

Customers Buy with Heart or Head?

Right from the corporate to the small business establishments, there is competition for one thing customer’s money. But there are few who succeed and excel in this competition, know who? Those who know the importance of touching customer’s hearts and emotions. It is a bare truth we all experience in our life.

We go to a particular shop or to a particular person to buy something because of the relationship we have with that person. And if we get everything that we need from that particular persons store we prefer going there. Why? Because that particular person was successful in touching our heart and emotions. Those people who know this and implement this become very successful in business.

“The essential difference between emotion and reason is that, emotions lead to action while reason leads to conclusions”. - Donald Calne

This one quote says it all. As humans we prefer going to places and person who fill us with good feelings and emotions. If as a business person, your aim is to get more clients and generate repeat business it is very important to keep this fact in mind. We prefer going to places and people where we are made to feel special, good and important. And customers are humans; the day you understand and implement it you need no worries about your business.

Many people make the mistake of thinking that, it is not important to have a good relationship with customers or clients. Because they think that people prefer those goods or services that are more beneficial and economical and in this emotions and relationships play no role. But it is a wrong notion; customers and clients become loyal when they have a relationship with you, when you become a part of their life by constant good relationship over time.

The day you are successful in establishing such relations with clients and touching their hearts. No matter what your competition may do and market may change, you have no worries. Point to think.

Photo Credit - AIGA

Read the rest of this entry

BSE Sensex ends up 0.08%

The 30-share index BSE Sensex was ended on a flat-to-positive note on the first day of the week. The Sensex ended at 19,257.73, up 15.73 points or 0.08 per cent.

In the intraday trading it touched the highest mark of 19,347.64 points and also dived to low of 19,237.26 on Monday.

The BSE FMCG Index dipped 0.12 per cent. The Nifty closed with 8.85 points up at 5,856.55 (+0.15), in the intranet-trading the Nifty has touched the highest point of 5,871.90 and a low of 5,844.70 points.

Both the stock markets seen were bearish following no buying interest among investors.

Read the rest of this entry

Stocks This Week: BSE Sensex and Nifty up on weekend

After a choppy early trading on Friday morning, the stock markets – BSE Sensex and Nifty started turning into green.

At 10:30 am, the BSE Sensex was up with 14.89 points at 19,244.15 (+0.08%), while the Nifty was at 5,853.00 with 1.50 points up (+0.03%). The BSE Sensex had been red in the week, which lost around 258 points.

The BSE Sensex was opened at 19217.96 points, and it was closed at 19229.26 with loss of 25.83 points ( -0.13) on 13 December 2012, Thursday.

On a week ago, 7 December 2012, the market was closed with a loss of 220.67 points at 19424.10 (-1.14).

The BSE Sensex market capitalization as on 13 December was Rs.3118357.83 crore in Full and Rs. 1633598.65 crore in Free Float.

On 11 Dec 2012, the BSE Sensex touched the 52 week high figure at 19612.18 points.

Read the rest of this entry