Meritnation.com releases India’s 1st Digital Education Report

Meritnation.com, India’s largest online K-12 education platform announced the key findings of India’s first Digital Education Report today. This is India’s first digital education report which has data derived from over 92,00,000 individual users. Explaining the significance of the report, Prayag Panchwadkar, VP Marketing, Meritnation said, “As India’s largest digital education company in the k12 space, we wanted to share the unique insights that we have derived by analysing data and trends of students studying on various digital platforms. By sharing important insights with the larger industry, we are attempting to showcase key trends and indicators to highlight the progress and opportunities of the country’s digital education sector.”

The report is a compilation of Meritnation.com’s Advanced Analytics Cell which monitors and analyzes data of industry and user behaviour on digital learning media from public and proprietary domains and also India’s largest user generated database of over 92,00,000 students studying on Meritnation.com.

Sharing the key highlights of the report, Prayag says,

• Mobile applications have emerged as a strong growth driver in the category as education mobile app installs have grown by over 217 % as compared to last year
• Average time spent by students on mobile has grown by over 91 % since last year
• Students from tier II cities across India are now actively accessing education content on mobile - mobile app usage growth is now over 73% since last year
• This year, students from tier I cities continue the upward trend of growth on mobile app usage as app usage grows by over 99% across metros and tier one cities
• Students of various age groups show differing rates of growth in accessing digital learning content :
• students from classes 1 to 5 spent 32% more time studying online as compared to the previous year
• students from classes 6 to 8 spent 15% more time studying online as compared to the previous year
• Over 32% more CBSE students are now studying online as compared to last year
• Over 43% more ICSE students are now studying online as compared to last year

“While it was earlier considered a niche, mobile based digital learning is now firmly mainstream among children across geographies in India. Digital study is also increasing fast among students of primary classes. For future growth, the digital education category as a whole will have to plan or modify products keeping in mind such content consumption patterns.”

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Meritnation.com offers Report Card App for 92,00,000 Parents

Meritnation.com offers Report Card App for 92,00,000 Parents

19 May 2015 - New Delhi: Meritnation.com, India’s largest online learning platform has launched the “Report Card” app which gives a continuously updated real time digital report on a student’s progress. Over 92,00,000 parents of students on Meritnation’s platform can use the Android app to stay updated on the progress their children are making in their studies.

What is the problem that this app solves for parents?
1. Infrequent Updates: Typically in Schools, progress reports are shared after exams or during PTMs. This infrequent reporting structure means, that gaps in a student's learnings are identified post facto. In today’s fast-paced learning environment it becomes difficult to go back & fill these gaps.
2. In supplementary modes of learning like Tutions, the problem is even bigger with very little communication between the Tuition teacher & Parents.
3. Typically the process of helping a child begins after s/he has received Bad Grades.

What does Report Card by Meritnation bring to the table?
1. Syllabus Completion: Helps you track your child’s performance on the goals you have set for him/her.
2. Recent Updates: See all the Study Material completed, tests taken & other activities that a student does on Meritnation.

Key benefits
1. Continuous Monitoring: Report Card gives every Parent a one click access to a complete report of their child’s academic activities on Meritnation. Now you can check whether your child was playing video games on the computer or actually studying.
2. Early Diagnosis: If you child is getting stuck in a subject or a topic you can identify that upfront with Report Card. With early diagnosis you can intervene & help your child overcome his/her difficulties.
3. Motivation: Report Card acts as a huge motivator because students now know that their parents can see all the hard work being put by them into studies.

Information accessible anytime, anywhere
The Meritnation “Report Card” app presents this required information in a simple, easy to follow digital format instantly accessible on mobile devices.
Pavan Chauhan CEO Meritnation said “Monitoring a child's progress and providing motivation by rewarding accomplishments, can be a crucial factor to improving a child’s study performance. ‘Report Card’ by Meritnation allows parents to partner with kids in their educational progress using the power of cutting edge technology on Meritnation.com.”

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Meritnation announces Expansion Plans for Digital Learning Centres

New Delhi:Meritnation.com, India’s largest online learning platform for class 1-12, has announced its aggressive expansion via its innovative Digital Learning Centres. Meritnation.com is a Naukri.com group venture with 80+ lakh students. PavanChauhan, Founder & CEO Meritnation says, “After the remarkable success of our Gurgaon and Jaipur Digital Tuition Centres, we are launching our own centres in Chandigarh and Lucknow. We are also partnering with entrepreneurs via lucrative franchisee deals in major cities across Rajasthan and Punjab.”

SumanSaha, AVP, Franchise Operations commented on the launch saying - “We have methodically planned our roll-out by launching 5 company centres first to fine tune our offering. We now offer a proven, high return product to our Franchisee partners. The hundreds of students who flock into our centres every day & the glowing testimonials we receive from parents, is tribute to the popularity of our new age digital tuition centres”.

The movement for creating a Digital India will get a boost via the - Centres for Excellence - which are a blend of state-of-the-art learning spaces manned by highly qualified mentors and a technology-powered study program to deliver best-in-class education for students. Students learn on computers powered by Meritnation’s digital programs & have highly qualified mentors to clarify doubts. The centres are committed to deliver new age learning in an exciting way. This innovative digital learning method not only helps students do well at school, but also incentivizes them to take active interest in studies.

The model behind these centres was piloted 2 years back with the launch of the first centre in Gurgaon in 2012. It has been a massive success with hundreds of students in Gurgaon benefitting from the customised learning program at the centre. The high renewal rates are a testimony to the confidence students havein the programs. Buoyed by this initial success, the company launched 4 more centres in Jaipur in 2014 after further fine-tuning the model. All centres were greatly welcomed by enthusiastic parents and children proving the tremendous success of the model.

In order to drive this expansion program, the company has developed a lucrative franchise model and invites franchisees from cities in Rajasthan and Punjab to join hands in bringing about the highest quality education to millions of students. As a Meritnation Franchisee, business partners get a revolutionary new study program backed by the power of the largest brand in the online education space. They also get the benefit of investing in a successful business model which has been proven across 5 top centres in Gurgaon & Jaipur.

Explaining the reason behind launching their own centres in Chandigarh and Lucknow, PavanChauhan, Founder & CEO Meritnation said “ We are extremely excited at the success of our Centre For Excellence. It has proven itself as a successful and sustainable business model as well as an invaluable aid to students excelling at studies. While our franchisee partners will be critical to aid rapid expansion, we wanted to show our clear commitment to this model by launching our own centres also.”

About Us:
Meritnation is India’s largest online learning company in K-12 with 80+ lakh students from CBSE, ICSE & other leading boards across India & the Gulf. We make studies easy for students by leveraging the power of technology to deliver truly personalised& engaging content. Our Self-study program is powered by 9000+ Animated videos, Unlimited Tests, Homework Help forums, Interactive Exercises & more. Our Live Classes platform connects the best teachers in India with Students all over the world. We are at the forefront of Mobile education with a range of apps available on both iOS& Android. Meritnation is also revolutionising the Test-prep market for entrance exams like JEE & AIPMT with a range of technology powered courses.

Contacts for Media Information:
Ritu
PR 24x7
9827092823

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